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SEWING MACHINE TRADE CARD. Merchant trade card for the Standard Sewing Machine Company, 19th century
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SEWING MACHINE TRADE CARD. Merchant trade card for the Standard Sewing Machine Company, 19th century
SEWING MACHINE TRADE CARD.
Merchant trade card for the Standard Sewing Machine Company, 19th century
Granger holds millions of images spanning more than 25,000 years of world history, from before the Stone Age to the dawn of the Space Age
Media ID 6512665
Advertising Bicycling Business Card Company Domestic High Merchant Penny Farthing Standard Trade Card Velocipede Wheel
EDITORS COMMENTS
This 19th-century trade card from the Standard Sewing Machine Company is a true testament to the art of advertising in America. The image showcases a bustling scene, with men and women dressed in high fashion attire, surrounded by various elements that symbolize progress and innovation. At the center of attention stands a magnificent sewing machine, proudly displayed as the pinnacle of domestic craftsmanship. Its intricate design and flawless mechanics are emphasized by the presence of a large wheel, reminiscent of both penny farthing bicycles and velocipedes - symbols of technological advancement during that era. The composition cleverly combines business promotion with societal aspirations. Men wearing top hats represent middle-class success while elegantly dressed women embody refinement and sophistication. This trade card not only advertises the Standard Sewing Machine Company but also appeals to consumers' desire for modernity and status. As an artifact from a bygone era, this print offers us a glimpse into American history through its fusion of fashion, technology, and commerce. It serves as a reminder that even in the 19th century, advertising played an essential role in shaping consumer culture. Thanks to The Granger Collection's preservation efforts, we can appreciate this remarkable piece today – celebrating both its artistic merit and historical significance.
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