WW2 Poster -- the ATS wants Cooks
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WW2 Poster -- the ATS wants Cooks
The ATS wants Cooks. Recruitment poster, Auxiliary Territorial Service. Colour photolithograph, artist unknown, published by HMSO. Showing a group of male soldiers running towards a woman about to dish up a hot meal. Date: 1940
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Media ID 14160397
© The National Army Museum / Mary Evans Picture Library
Auxiliary Catering Cook Cooking Cooks Hmso Meal Office Photolithograph Recruiting Recruitment Running Stationery Territorial Unknown
EDITORS COMMENTS
This striking World War II poster, titled "The ATS Wants Cooks," was published by the HMSO (His Majesty's Stationery Office) in 1940, during a time when the Auxiliary Territorial Service (ATS) was actively recruiting women to support the war effort. The colorful photolithograph, with an artist unknown, depicts a group of determined male soldiers running towards a woman, poised to serve them a hot meal. The image conveys the importance of domestic and catering roles during wartime, as women like this one played a crucial part in keeping troops well-fed and morale high at the front. The ATS, an auxiliary military service for women, provided essential support to the British armed forces, allowing men to serve in combat roles. This powerful recruitment poster encapsulates the spirit of the times, highlighting the vital role women played in the war effort and the importance of teamwork and unity in the face of adversity.
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