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Coca-Cola advertisement, c1905
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Coca-Cola advertisement, c1905
Coca-Cola advertisement, c1905. The company have used golf regularly in their advertisements, and this is one of the earliest examples
Heritage Images features heritage image collections
Media ID 14834034
© Sarah Fabian-Baddiel / Heritage-Images
Advert Advertisement Coca Cola Coke Edwardian Golf Golf Bag Golf Club Golf Equipment Refreshment Sarah Fabian Baddiel Smile Soft Drink Carbonated Refreshing
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This print showcases a Coca-Cola advertisement from around 1905, making it one of the earliest examples of the company's use of golf in their marketing campaigns. The image exudes an air of elegance and sophistication, capturing the essence of Edwardian fashion and style. In this poster, a fashionable female golfer is depicted with a radiant smile on her face, perfectly embodying the concept of refreshment that Coca-Cola aims to convey. Dressed in an exquisite gown tailored for the sport, she holds a golf club confidently while standing next to her well-equipped golf bag. The photograph transports us back to early 20th century America, where women were beginning to embrace sports like golf as part of their leisure activities. It speaks volumes about how advertising has evolved over time and reflects society's changing attitudes towards women's participation in traditionally male-dominated sports. Sarah Fabian Baddiel skillfully captures this moment in history through her lens, immortalizing not only the iconic Coca-Cola brand but also celebrating women's empowerment. This print serves as a reminder that even though times have changed since then, certain timeless elements such as good taste and quality endure throughout generations. As we admire this vintage advertisement today, let us appreciate its artistic value while acknowledging its historical significance within American culture.
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